Asahi Beer Headquarters
The Asahi Beer Headquarters is one of the most intriguing architectural wonders in Tokyo. There are two main buildings, the biggest building standing 100 meters tall resembles a giant beer jug complete with a foam shaped white roof. The shorter building is known as the Super Dry Hall. It is a black building in the shape of a beer glass, with an enormous golden flame shaped object perched on top.
The golden flame object was designed by renowned French designer, Philippe Stark. The flame is known as the “Flamme d’Or” which means flame of gold in English, but it is affectionately known as the “golden turd”. The over 300 tons flame was built by shipbuilders using techniques that they use to build submarines.
The building is built on the banks of the Sumida River and is not far from the Sensoji Temple. The complex is actually built on the site Asahi started brewing beer 100 years earlier, and of course there is somewhere to sample Asahi’s lovely beer. The 22nd floor of the Asahi Super Dry Building houses two of Japan’s most popular bars, along with some good restaurants.
Asahi is one of Japan’s biggest beverage companies, it produces beer along with Shochu, which is a Japanese fermented and distilled liquor. Asahi also produces whisky, wine and other spirits as well as distributes many of the well known international names of liquor. The company also deals in soft drinks, food and pharmaceuticals.
By rail, the Asahi headquarters is just a 3 minute walk from Asakusa Station from the Subway Ginza (G19) and Asakusa (A18) Lines.
Official Website (Japanese Only)